Parkin's Lot

Friday, September 05, 2008

Moving on...

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It's time for me to move on from Parkin's Lot, a blog I started way back when blogging was not yet a household term, and whose focus...
Saturday, September 16, 2006

Been fishing

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I apologise for taking a few months’ hiatus at Parkin’s Lot without sticking a “Gone Fishing” sign on the blog. I’d like to thank all of t...
Tuesday, April 04, 2006

Learning Evaluation: useless without a strategy

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In an interview this week with the UK's TrainingZONE, Martyn Sloman of the CIPD (Chartered Institute for Personnel and Development) mad...
1 comment:
Tuesday, March 14, 2006

Why Trainers Need Selling Skills

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Everything we do in business involves collaboration, problem solving and negotiation, and you can’t do any of those without understanding th...
Thursday, December 08, 2005

Is there a future for corporate trainers?

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I recently let slip a comment to the effect that corporate trainers might be due for extinction within a decade, and, understandably, the as...
10 comments:

Beyond certification

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The recent discussion about professionalism in training has been interesting. I expected strongly held polarized views, but there actually s...
1 comment:
Thursday, December 01, 2005

Training - Profession or Occupation?

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Whenever I use the terms “training profession” or “training professionals” I do so apologetically. I use those labels as an expedient shortc...
2 comments:
Tuesday, November 15, 2005

Mystery shopping at Level Three

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I have recently been running a training evaluation project with a financial advice company in the midst of the global battle for share of th...

Can trainers learn fast enough to stay viable?

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It seems to me that these days the hard-working trainer gets maligned by just about everyone, including fellow trainers, not for doing a bad...
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About Me

Godfrey Parkin
I'm a digital strategist, marketer, consultant, trainer, business developer, keynote speaker, and author. I specialize in online strategy, marketing innovation, and creating global opportunities for business growth.
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